6 Instagram Story Ideas For Businesses You Can Try Right Now!

6 Instagram Story Ideas For Businesses You Can Try Right Now!

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Instagram Stories is the new hype! Long gone are the days when we used Instagram to post square pictures for aesthetic vibes and make them personal digital albums to store our memories. Now, IG is the new tool to market your business by creating great digital content like photos, videos, live streams, etc.

All thanks to Instagram Stories, which was introduced in 2016. It gradually got the pace and got hype within the IG community. So, where did the Instagram Stories come from? Basically, Snapchat revolutionized it back in 2013, which was a huge hit back in the time. So, Instagram followed the approach to incorporate it into their dynamics. IG stories was a concept to share things with people, but now it’s more than just that. 

Slowly influencers and big companies started promoting products in the Stories, which would attract a lot of attention from users. Are you trying to boost your business through Instagram Stories? Here are some Instagram story ideas for businesses you can try to promote your business.

What To Post On Instagram Story For Business

1. Making Announcements

Most people use Instagram now, so what better place than using Instagram Stories as your announcement platform. It’s short, quick, and will be deleted; therefore, you don’t need to bother with deleting the posts. Launching a new product, a Q&A session, a quick makeup hack, bringing changes to your business, etc., are some ideas that work perfectly with Instagram Stories. If you have a Youtube channel, you can also give your followers a heads-up on what they can expect in your upcoming video. This makes interaction and engagement with your audience organic and straightforward. 

2. Asking Your Audiences

This is an excellent opportunity to answer questions to your followers. This is such a great feature to build a fantastic way of connecting with your audiences. This shows how mindful and caring you are about your followers’ opinions. This creates a more intimate connection with your customers and viewers; as a result, your brand gets more appreciation and gain loyal customers. Some question ideas; keep in mind these are just examples. You can use Instagram Stories to ask more questions.

  • What do you want to watch as your next video?
  • What makeup tutorial do you want to see next?
  • What’s your take on our new product?
  • What changes would you like to see in our products?

3. Doing a Collab

Collaborations give you the perfect advantage of teaming up with a relevant business if you think your followers can benefit from the collab. As a result, not only do your followers get a reliable source from you, but you get to build a strong relationship with the businesses. You also increase the likelihood of increasing your followers. You can do a sneak peek of the Stories and let your audiences know that there’s something new and exciting coming. This way, your followers will be waiting for your exciting collaborations. You can also do a collab with a popular Insta Influencer, which can benefit you in similar ways. If you have a new product, why not promote it with an influencer to earn attention from viewers and the influencer’s fan? 

4. Creating Polls

Creating Polls - what to post on instagram story for business - Dropship USA

Ah, the good old polls! Who wants to partake in a boring web-browser poll when you can do that in IG stories? Using polls in your Instagram Stories is an interactive way to get close to your followers. The best part is you can never go with the polls. The approach, although looks simple but has great potential to maximize your creative levels. And they are actually fun! Polls and surveys are something that people enjoy a lot. You can use them for customer feedback, market research, or ask something fun and exciting to get a reaction from your followers. For example, if you are marketing beverages, you can ask your viewers, “Are you a Teaholic or a Coffee Addict?”. 

5. Setting a Countdown

Countdown is a new addition to Instagram Stories. It made a lot of difference when Instagram decided that they needed to add this feature. Why? Earlier, when there was no countdown in IG Stories, companies/brands/YouTubers were required to make a video or had to take the hassle of making a video to incorporate a countdown. That used to be bothersome for a lot of people. Not anymore! With the arrival of the countdown, brands and companies can notify the audiences about sales, discounts, announcements, etc. Not only that, users can share the countdown notification or set reminders for the countdown deadline so that they don’t miss it. Doing so sends the brands/companies data about who is interested and who isn’t.

6. Giveaways, Shoutouts & Contests

A giveaway, shoutouts, or contests don’t need a long video to announce; you can do it in a few seconds. And the posts get deleted after 24 hours, so that’s a plus! Need your followers to participate in the giveaways? Put it to the Instagram Stories. Want to give a Shoutout to a fellow content creator or a fan? Take advantage of Instagram Stories. Use Stories to redirect your followers to enter giveaways or contests. Use as many hashtags as possible to increase your reach to the users.

Concluding Lines

So, why use Instagram Stories for business? For promoting your business, making strategic plans, etc...duh! You are already aware of why Instagram Stories is a perfect tool to shift the growth of your business and customer reach. The fact that Stories are so versatile, you can use them in various ways, as explained above. Why not seize the opportunity to reach more people?

Don't forget, you can get a fully automated USA based dropship website, built for you, in whatever niche you want, in 72 hours or less. Go to https://learn.dropshipusa.io/webclass to register for our free webinar that will teach you our secret dropship model, and how you can get it built for you in only 3 days!


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