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We love our pets, and many of us are passionate about animals. When we look at our pets, we see more than just animals. We see a true friend, a place of comfort, and a companion for all times. Our bond with our pets is something special, which is one reason why there is a huge market for pet supplies and accessories that make the lives of our pets better. With the advent of the internet, online pet supply businesses have become a viable option for any animal lover with a passion for enriching the lives of pets and pet owners alike.
In a 2016 AVMA study, it was revealed that almost 57% of US households have at least one pet, and the number has most definitely increased since then. It’s no wonder that there is an increase in the number of pets as they are known to be helpful with mental health and physical. From decreasing stress, lowering blood pressure, to lowers cholesterol, and keeping you more active, there is a host of benefits to having a pet around.
As there is a constant demand for pet supplies and accessories, it is no surprise that many people are looking to start something with their online pet business ideas. We here at Dropship USA work with plenty of entrepreneurs and helped make their online pet store business successful. Our team consists of experts who know how to start an online pet supply business. We will tell you how to bring your online pet business ideas to life in the following passages. So without further delay, let’s begin!
Choosing What To Sell For Your Online Pet Store Business
There are plenty of online pet business ideas that you can start with; there is no shortage of good pet business niches for you to capitalize on. From food, training, grooming to fashion, the ideas are endless. Choosing the right products to sell will make or break your online pet supplies business. Finding the right niche and product can be a taxing task for new entrepreneurs, so to help you with your research, here is a list of online pet business ideas and niches that are popular!
Pet Food Supplies Business Ideas
The first niche you can look at for your online pet supplies store is pet foods. As far as online pet business ideas go, you can consider pet foods one of the most profitable, if not the most profitable, niche. It’s a niche where there will always be in-demand. Every pet owner wants the best for their pets. They want to make sure that the proper nutrition and proteins are in what their pets eat. So many companies have several different pet foods that tend to diverse needs with other specialties.
There are thousands of varieties for every sort of pet out there. Take dogs, for example; pet foods include dry kibbles, wet food, prescription diet meals, puppy food, milk replacements, toppings and bakery, and many more. There are even special pet food items that are made for specific breeds of dogs even. The possibilities are endless in this niche, and you should make sure you entertain pet foods as a viable option for your online pet store business.
Pet Living Supplies Business Ideas
Living and accessories supplies are the following niches we will talk about. It’s a massive market with a wide range of products aimed to make the lives of pet owners easy. There are plenty of pet living accessories you can sell, and here are some of the most popular ones that can generate plenty of sales for your online pet store:
- Beds
- Blankets and bedsheets
- Towels
- Travel crates
- Sofas and chairs
- Toys
- Collars
- Leashes
- Muzzles
Pet Grooming/Fashion/Spa Supplies Business Ideas
Your pets are like your little fur babies, and every pet owner wants to shower their pets with love and all the care available. That’s where the grooming, fashion, and spa supplies niche comes in. The products in this niche can result in significant profit margins if sourced correctly. With a niche that’s worth around a billion dollars, there are plenty of opportunities in this niche. Here are some of the most popular products in the online pet store business:
- Shampoos and conditioners
- Shower and bath accessories
- Brushes
- Deodorizers
- Hair removals and rollers
- Dematting tools
- Combs
- Wipes
- Washing Devices
- Nail Cutters
- Moisturizers
- Skin Care Liquids
- Scissors and trimmers
- Clothes & Fashion products
Pet Health Supplies Business Ideas
Pet health supplies are one of the best niches you can start your online pet store business around. Everyone wants to keep their furry friends safe and sound. That’s why the pet health niche has grown into a multi-billion dollar industry. There are plenty of different products in the niche, and here are some of the most popular ones you can look into for your online pet store:
- Supplements
- Vitamins
- Flea, Lice & Tick control products
- Dental care products.
- Health powders
- Spray
- Nair care products
- Vet tablets
- Minerals for dogs and cats
- Massage Oils
- Ear cleaning kits
So there you go. These are some of the online pet supplies business ideas you can look into. Remember, these might be highly popular, but these are not the only products you can build your online pet store around. So make sure you put in some time to find out which products are the best for your business. Now that we are done talking about ideas, let’s talk about finding the suppliers who can make your online pet supplies business idea a reality. So let’s begin!
Finding Suppliers For Your Online Pet Store Business
So now that you know what products to use for your online pet store now, to get the products, you need to find suitable suppliers who can provide you with a steady supply of high-quality products. If you are starting out as a dropshipper, finding the right supplier is vital as they handle more than supplying you with the product. So here are a few ways you can find suppliers for your online pet store business. Let’s check it out!
Check Out Online Marketplaces
There are plenty of online marketplaces out there that can work as your supplier. Giant marketplaces like eBay, Alibaba, or Aliexpress will have plenty of suppliers who list products of all kinds. Whether you need local suppliers or international ones depends on the type of product you are selling, whom you are selling to, and what you’ve promised your customers. The same principle goes for your online pet supplies business idea. First, you need to make sure you verify your supplier and see if they can meet your demand for your pet business idea. After that, strike up your deal, list your products online, and then start selling!
Online Directories
Online directories are specially designed to provide online e-commerce entrepreneurs with suppliers from all over the world. So it goes for online pet stores as well. There are plenty of online directories like SaleHoo and Pet Food Industry that can give you fantastic results depending on where you are. In addition, the wide range of suppliers offered by online directories will help you find suitable suppliers who can take your online pet business idea to a whole new level.
Google Search Works Well
Like most things in life, you can find whatever you want with a simple Google search. It will take some digging to find quality suppliers, but if you type in the right keywords, you are bound to come up with a list of pet product suppliers that can provide you with high-quality products. Keywords like “buy wholesale pet supply” or “wholesale pet supply in XYZ (location)” can help you find what you are looking for. Look for verified suppliers who offer some excellent services at reasonable margins, and you will be ok. And that takes care of finding suppliers for your online pet supplies business idea. The next step is to start the business. So let’s check out how to create an online pet supply business.
How To Start An Online Pet Supply Business?
This is the final aspect of bringing your online pet supplies business idea to life. Starting an online pet store will require you to build a website. Here are some essential elements of building your online pet supply store. So let’s check it out!
Choosing The Right Domain Name
There is no wrong way to choose a domain name for your website. It can be anything, but you need a name that sticks with the audience. Brands like Heads Up For Tails or Pet’s World are successful, and the catchy name does provide some benefits for their branding. So be sure to keep in mind that the name you choose for your business should represent your niche while being easy enough to remember even when looked at for a second.
Designing Categories
When designing your website, you need to think about user experience, which means using your website and finding the products more accessible. Designing the categories to enhance the user experience is one of the most vital aspects when setting up an online pet store business. If your online pet supplies business idea caters to the needs of many different types of pets, then make sure you categorize accordingly so that people can get to what they want in the shortest time possible. Now, that category is done, and your website is live, the next step is marketing your online pet supplies store. So let’s check out how you can market your online pet store!
Creating A Market Plan For Your Online Pet Supplies Business
Marketing is vital if you want your online pet supplies business idea a success. A solid marketing plan is a final ingredient in making your online pet store a success. Marketing is an extensive term with a wide range of sectors, but you can only focus on a few significant aspects of it when starting out. Here are some of the things you can focus on:
Competitor Research: The first step in creating your marketing plan is doing comprehensive competitor research. Finding out what works for your competitors will help you understand what can work for your online pet store. You will find out how you can offer better service than your competitor. Doing competitor keyword analysis will identify the keywords you should target for your online pet supplies business. This will help you better optimize your SEO and Paid Marketing strategies,
Blogs: Your customers aren’t only looking for products. They are looking for value. They want to know whether or not you know what you are doing and that the products you are selling are actually good. Blogs, articles, and long-format content is one of the best ways to do this. Make sure you have a comprehensive content strategy and create meaningful content. Once you are done creating the content, don’t forget to share it across all platforms to attract a new audience. Blogs and articles are also a fantastic link-building opportunity meaning they will help you rank high on the Google search results page.
SEO & PPC: SEO is the perfect tool that helps e-commerce businesses grow sustainably. The key to growing your online pet store is by generating organic traffic. That’s where a comprehensive SEO strategy can the perfect growth tool if you want to drive organic traffic and generate many sales. This is where your keyword analysis comes into play. You can optimize your product and category pages accordingly for the search engines to discover, and it will help you gain more visibility online. Another aspect you should focus on is the paid advertisement tool like PPC.
You can write short ads and optimize them with the keywords that best fit your needs. When someone searches with the keywords you optimized with, your ads will show up on the search engine and websites. That ensures more visibility for your online pet store, and that, in turn, will drive more traffic and generate sales. While it is a costly endeavor but if done right, you will be able to grow. But we suggest you don’t rely on it solely. A combination of an organic SEO strategy with a highly targeted PPC ads campaign is the right approach.
Building A Successful Online Pet Supplies Store Business
So there you go, that concludes our guide on how to start an online pet supply business. Make sure you follow these steps to begin your online pet store. Hopefully, by now, you know what to do to create the perfect online pet store. If you are looking for optimized websites to generate sales, then Dropship USA can help you out. We specialize in creating highly optimized websites that are geared towards generating sales.
So if you need a website or have more questions about how to start an online pet supply business, then please contact us. You can also drop your queries in the comment section below. Also, send in your thoughts and suggestions on improving our service to better cater to your needs. Your feedback helps us a lot, so do send them in. And with that being said, that’s about all we have for you today. We will come back with something new for you about the dropship nation soon. Until then, see ya!
Don't forget, you can get a fully automated USA based dropship website, built for you, in whatever niche you want, in 72 hours or less. Go to https://learn.dropshipusa.io/webclass to register for our free webinar that will teach you our secret dropship model, and how you can get it built for you in only 3 days!
